what can we do for you? - scorch services
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Media Strategy:
Develop a media approach based on your business objectives, and aimed at breaking through the rising pressures of competition
Media Planning:
Build a smart media solution to engage your customer. Prepare media contingencies for 'what ifs'
Media Buying:
Apply strong negotiating skills to add value and stretch your dollars. Find ways to improve efficiency, not just ways to be 'cheaper'
Audits:
Provide objective assessment of current media approach, buy tactics, pricing. Scorch audits help uncover the real value of your investment, can confirm or reset your direction
Budgeting:
Work with you to right-size your media spend. Recommended media investment is based on your goals, competitive landscape - but we understand the force of internal financials and can build in contingencies, trip-wires
Measurement:
The media world abounds with ROI techniques and partial media measures. Scorch will propose metrics that provide meaningful learnings, measures of return, and offer an honest view as opposed to over promised returns
Targeting & Competitive:
How can businesses improve ROI without understanding their target customer or competitive landscape? Scorch analysis using syndicated research & data will provide actionable insights and directional learning to hone your approach
Internal Sell-In:
Scorch will ghost-write sales presentations to sell-in your media initiatives, help secure the budgets you need, and build internal consensus/support
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